Tell me a bit about your business
An in-depth description of what you do, how your business came about, services you offer etc. This information will help guide the content. I can break this down throughout social posts to make it engaging and easily digestible.
What makes your service unique?
Eg: What do you do differently from your competitors? How do you add value to your customer?
Can you share any tips related to your industry?
People will navigate away from an account that is constantly hard-selling their services. Instead, we should ensure there is valuable content that can inspire and educate, which builds credibility and encourages a loyal following over time.
Tips could be facts & statistics, or other interesting information that supports your profession. This question is incredibly valuable for me to create content, so please feel free to add a couple of tips here, or email me later if it requires more thought.
Do you have any Frequently Asked Questions people constantly ask?
These are a great basis for content and helps establish trust & credibility.
Social Proof
Research shows that 79% of consumers trust online reviews and testimonials as much as personal recommendations from their friends or peers.
Please include 1-3 testimonials (if available).